Privacy Policy

Last Updated: April 23rd, 2026 

This Privacy Policy explains how MarkGo ("we", "our", "us") collects, uses, stores, and shares your personal data. We comply with the EU General Data Protection Regulation (GDPR), the UK GDPR, the Data Protection Act 2018 (Ireland), and other applicable privacy laws.

  • MarkGo

    Republic of Ireland

    Data Controller: Peter McPartlin

    Email: info@markgo.co

  • We may collect the following types of personal data:

    Contact Information: name, email address, phone number, company name, job title.

    Account Information: login credentials, user preferences, subscription details.

    Payment Data: billing address, payment method (processed securely by third-party providers - we do not store full payment card details).

    Service Data: information you provide when ordering services, including marketing briefs, business details, and any data uploaded to our platform.

    Usage Data: IP address, browser type, operating system, device identifiers, pages visited, time spent on pages.

    AI Input Data: text and files submitted for analysis by our AI tools.

  • Directly from you when you create an account, purchase a service, or contact us.

    Automatically through cookies and similar technologies when you visit our website.

    From third parties including relevant information and research partners, referral platforms, or analytics providers.

  • We process personal data under one or more lawful bases defined in Article 6 GDPR:

    • Performance of a contract - to provide the services you have requested.

    • Consent - for marketing communications and optional cookies.

    • Legitimate interests - to improve services, prevent fraud, and protect our legal rights.

    • Legal obligations - to comply with tax, accounting, and other legal requirements.

  • Our service uses AI tools to generate strategy drafts.

    Purpose: to analyse your market inputs and produce recommendations.

    Human Oversight: all AI outputs are reviewed by an experienced strategist before delivery.

    Legal or Significant Effects: no fully automated decisions are made that produce legal or similarly significant effects.

  • We retain personal data only as long as necessary for the purposes described in this policy:

    Client project data: retained for 12 months after delivery unless otherwise agreed.

    Account data: retained while your account is active and for up to 12 months after closure for legal or record-keeping purposes.

    Marketing data: until you unsubscribe or withdraw consent.

  • We may share your data with: 

    Service providers and sub-processors who assist in delivering our services (e.g. payment processors, hosting providers, AI tool vendors).

    Legal and regulatory authorities where required by law.

    Business transferees in the event of a merger, sale, or acquisition.

    Current sub-processors include: Stripe, OpenAI, Google, Claude. 

    Where data is transferred outside the EEA/UK, we use Standard Contractual Clauses or other safeguards required by GDPR.

     

  • You have the following rights under GDPR and UK GDPR:

    - Access your personal data

    - Request correction of inaccurate data

    - Request deletion of your data ("right to be forgotten")

    - Restrict processing

    - Data portability

    - Object to processing, including marketing

    - Not to be subject to automated decision-making without meaningful human involvement

    To exercise these rights, contact info@markgo.io. We may require proof of identity before processing requests.

  • We use cookies and similar technologies to:

    - Enable essential website functionality

    - Analyse traffic and usage patterns

    - Personalise user experience

    For full details, see our Cookie Policy.

  • We implement appropriate technical and organisational measures to protect your personal data, including encryption, access controls, and regular security reviews.

  • With your consent, we may send you newsletters, offers, and updates about our services. You can withdraw consent at any time by clicking "unsubscribe" in emails or contacting us.

  • If you are unhappy with how we handle your data, please contact us first at info@markgo.co

    You also have the right to lodge a complaint with the Irish Data Protection Commission (or your local supervisory authority in the EU/UK).

    Irish DPC: www.dataprotection.ie

    UK ICO: www.ico.org.uk

  • We may update this Privacy Policy from time to time. Any changes will be posted on our website with the updated "Last Updated" date. 

    Contact Details:

    MarkGo

    Email: info@markgo.co